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Benefits of Internet Marketing

Internet Marketing is a hot topic especially in these days of instant results. The reason why i-marketing has become so popular is that they provide three major benefits to potential buyers:

1. Convenience: Customers can order products 24 hours a day wherever they are. They don’t have to sit in traffic, and a parking space, and walk through countless shops to find and examine goods.

2. Information: Customers can find reams of comparative information about companies, products, competitors, and prices without leaving their office or home.

3. Fewer hassles: Customers don’t have to face salespeople or open themselves up to persuasion and emotional factors; they also don’t have to wait in line.

Internet Marketing also provides a number of benefits to marketers:

1. Quick adjustments to market conditions: Companies can quickly add products to their offering and change prices and descriptions.

2. Lower costs: On-line marketers avoid the expense of maintaining a store and the costs of rent, insurance, and utilities. They can produce digital catalogs for much less than the cost of printing and mailing paper catalogs.

3. Relationship building: On-line marketers can dialogue with consumers and learn from them.

4. Audience sizing: Marketers can learn how many people visited their online site and how many stopped at particular places on the site. This information can help improve offers and ads.

Download Project  Report on Internet as a Marketing Tool

Internet as a Marketing Tool No ratings yet.

Benefits of Internet Marketing Internet Marketing is a hot topic especially in these days of instant results. The reason why i-marketing has become so popular is that they provide three major benefits to potential buyers: 1. Convenience: Customers can order products 24 hours a day wherever they are. They don’t have to sit in traffic, and […]

Object Tracking Using Radial Basis Function Networks No ratings yet.

Abstract The applications of visual tracking are broad in scope ranging from surveillance and monitoring to smart rooms. A robust object-tracking algorithm using Radial Basis Function (RBF) networks has been implemented using OpenCV libraries. The pixel-based color features are used to develop classifiers. The algorithm has been tested on various video samples under different conditions, […]

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